Lure is a dressy, high-tech dance club where you may spot celebrities in the cocoon-like VIP area and secret back garden with six-foot topiary chandeliers. The main room is cavernous with a huge stage, LED walls and banquette-style booths. Designed by Gulia Jonsdottir, who won a Hospitality Design "Wave of the Future" award, the Las Vegas-style club opens around 10 pm, but don't bother showing up until after 11. It has hot DJs, two smoking patios and the Gastro Lounge, serving nouveau American cuisine.
1439 Ivar Ave, Los Angeles, CA 90028, USA
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