This legendary emporium is one of Fifth Avenue's must-see stops for kids of all ages. Founded in 1862 it is America's oldest toy store, and has been immortalized in many famous movies. Even if you're not planning on shopping, it's worth a visit to gawk at the staggering number of dolls, stuffed animals, games, and puzzles on display. Don't miss the giant musical keyboard or the life-size stuffed animals including giraffes and elephants. Early morning tours led by a real life Toy Soldier are available with advance reservations.